Fall Outerwear Campaign
Brand: Neiman Marcus
Campaign Type: Digital / Social
Project Info:
To highlight key brands during their Fall Outerwear Campaign, Neiman Marcus wanted a video that would highlight the anticipation of traveling again post-pandemic, while showing diverse women and their unique personalities showcased through luxury fashion. The shoot took place at a private airport, where I art directed alongside the director as well as captured Instagram Reels content on my iphone. The resulting assets were utilized for both paid and organic social media posts as well as the digital magazine story on NeimanMarcus.com
Video Director: Beau Sam
Social Content