Shoe & Handbag
Brand: Neiman Marcus
Campaign Type: Digital / Social
Project Info: For the fall digital launch of the Neiman Marcus Shoe & Handbag campaign, I was tasked with crafting an editorial story that highlighted luxury accessories in a chic and witty way. I presented 3 different concepts, with this playful fine dining option being selected. What resulted was a colorful and energetic campaign that captured the essence of a blissful night out. The photographer used flash to give it the imagery a feeling of being caught in the moment. While on set, I also captured and edited high performing multi vendor Instagram Reels content that highlighted key trends.
Photographer: Fredrik Brodén
Digital Magazine
Instagram Reels
Social Content
Shot Concept vs. Final Shot
Moodbard
Photo Assets